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Case Study

Omega 1880 Redemption Program, Covering 77 Premium Stores Nationwide

84% of shoppers prefer to have a demo event to showcase products.

Product
Omega 1880 cookware
Partner Retailer
ParknShop Hong Kong
Redemption Format
Redeem with stamp and purchase
Supporting Retail Activation
In-store media display, on-ground promoters, fresh demo at selected stores, customer feedback survey
Supporting Online   Activation
Promotional posts on retailer social media and influencer accounts
Result Stats

72% of shoppers prefer to have the promoters’ presence during redemption program

 

84% of shoppers prefer to have a demo event to showcase products

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