Case Study

Knife Redemption Program with Hero & Giant, Indonesia

With marketing support for program training and stock control.

Carl Schmidt Sohn, Charterhouse
Chef Knives, Utility Knives
Partner Retailer
Giant and Hero, Indonesia
Redemption Format
Redeem with stamp and purchase
Supporting Retail Activation
In-store media display and radio ads, in-store product display
Supporting Online   Activation
Prized contest on retailer SNS
Marketing Support
Program training, Stock control
Result Stats

Average 88% redemptions

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